television ads (1990-2000)

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Television commercials (1990-2000)

 

Ariston

 

The calm and relaxing "Ask the Mountains" of the album "voices" was used for many televisionads, e.g. for a famous brand of washing machines. The ads were directed by Italian director Dario Piana. In 2007 the spot won Gold at the Cannes LionAwards and Top Award at the New York Advertising Festival. They used real clothes in water tanks for the spot, (commercial 2) so no computer generated images were made.

 

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